{"id":12774,"date":"2022-12-11T14:00:00","date_gmt":"2022-12-11T14:00:00","guid":{"rendered":"https:\/\/www.geniale.biz\/?p=12774"},"modified":"2023-02-18T09:19:13","modified_gmt":"2023-02-18T09:19:13","slug":"greenpeace-sa-fare-meglio","status":"publish","type":"post","link":"https:\/\/www.geniale.biz\/?p=12774","title":{"rendered":"Greenpeace sa fare meglio"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12774\" class=\"elementor elementor-12774\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7909584 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7909584\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-313006e7\" data-id=\"313006e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c0a578 elementor-invisible elementor-widget elementor-widget-rt-title\" data-id=\"3c0a578\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"rt-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wow fadeInUp\" data-wow-delay=\"200ms\" data-wow-duration=\"1200ms\">\n\t<div class=\"section-heading section-heading--style-4\">\n\t        <span class=\"section-heading__sub-title\">Salviamoli tutti<\/span>\n            <h2 class=\"section-heading__title\">Di tutto un po'<\/h2>\n          <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df43a4a elementor-widget elementor-widget-text-editor\" data-id=\"df43a4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Questa nuova Campagna di Greenpeace contiene una serie variegata di elementi: trovo dei bigliettini per i pacchetti (natalizi), il bollettino postale pre-compilato per una donazione, un poster, mi viene presentato l&#8217;importante Causa per cui chiedono il mio aiuto.<\/p><h5>Mi trovo disorientata.<\/h5><p><strong>Le foto e il testo mi comunicano un senso d&#8217;urgenza, colpiscono la mia sensibilit\u00e0.<\/strong> \u00c9 la forma di Comunicazione che seguono. Tuttavia io trovo un po&#8217; debole come viene comunicato il messaggio. Non vedo grande coordinazione, han fatto di meglio in passato. <strong>Questa mi sembra una Comunicazione stanca.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11bac02 elementor-widget elementor-widget-toggle\" data-id=\"11bac02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1851\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1851\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Punti di forza<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1851\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1851\"><ul><li><strong>Tempistica:<\/strong> l&#8217;organizzazione prima di tutto.\u00a0<\/li><li><strong>L&#8217;immagine a pieno sulla busta:<\/strong> un must vincente nel marketing. Mi piace come attira l&#8217;attenzione e si distingue.\u00a0<\/li><li><strong>QR code:<\/strong> cominciamo ad usarlo (finalmente). Dal lockdown si consultano men\u00f9 digitali nei locali e lo riconosciamo, vero?<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1852\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1852\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Punti di debolezza<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1852\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1852\"><ul><li><strong>Foto:<\/strong> poco accattivanti (scure)?<\/li><li><strong>Confusione:<\/strong> il messaggio mi sembra poco chiaro, anche a te?<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed1d918 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"ed1d918\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t\n<a  href='https:\/\/www.geniale.biz\/wp-content\/uploads\/2022\/11\/IMG_7913.jpg'><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.geniale.biz\/wp-content\/uploads\/2022\/11\/IMG_7913-300x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" 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Natale<\/p>\n","protected":false},"author":1,"featured_media":12628,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[112],"tags":[113,60,31,58],"class_list":["post-12774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-il-potere-visivo-del-nonprofit","tag-campagna-raccolta-fondi","tag-carta","tag-greenpeace","tag-nonprofit","have-post-thumb"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Greenpeace sa fare meglio - Alessandra Bergagna<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.geniale.biz\/?p=12774\" \/>\n<meta property=\"og:locale\" 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